October 21, 2014
A Peek at the Peak (The Peak) magazine, will soon be running the two online display advertisements shown here. The advertisements will target Scottsdale residents and draw attention to The Peak‘s new online magazine website. The campaign is designed to benefit the magazine’s advertising and editorial sponsors and the causes supported by the nonprofit 501 c (3) Greater Pinnacle Peak Association, publisher of the magazine.
According to NettSolutions, the firm managing the campaign, ads will be shown an average of 150,000 to 250,000 times per month. Separate sets of advertisements will publicize the magazine and Scottsdale’s Scenic Drive. The ads will be placed on websites that are part of either Google, Yahoo! or Right Media Network of advertisers. Ads will be served to people who specifically have an interest in things to do in Scottsdale and are seeking community news and activities. The campaign will begin in early November and last for three months.
Les Conklin, The Peak‘s Editor, says “This is the time of year when many businesses and organizations need to promote their special events, which they can do in our new online magazine. This campaign will bring additional “eyeballs” to the magazine and its sponsors’ articles and advertisements. Plus, the campaign provides a way we can promote our historic landmark, The Desert Foothills Scenic Drive, to all Scottsdale residents.”
The Peak‘s Advertising and Editorial Sponsorship Programs enable local businesses and organizations to have articles, event listings, and advertisements published in the online magazine at affordable prices. In addition to the new online campaign, The Peak also uses its popular e-newsletter, social media, search engines, and printed marketing collateral to attract visitors to its new magazine website. The site provides extensive information about Scottsdale’s Scenic Drive and local activities and events.
For information about the online campaign or The Peak’s sponsorship programs contact The Peak.
Related Articles
Gifts from The Peak Read More
The Peak’s Editorial and Advertising Sponsorship Programs Read More
Recent Comments